Last email we talked about the differences between static and interactive ebooks. Now, let's talk Calculators! Digital calculators are not new. Businesses have been using digital calculators to demonstrate value for years. But, the experience has not always been ideal...
If your calculators are built in Excel, with no data captured, and are difficult to update and not branded, we should talk today.
Calculators can be effective at encouraging users to provide information about their goals, budget, and intent. You can't waste all this valuable data using a static calculator.
Meet Interactive Calculators. They are easy to navigate, capture, and save data that can be surfaced to sales. You can launch A/B tests of them too and connect them with your favorite marketing and CRM tool to fill the gap between marketing and sales.
Interactive calculators can help you get honest answers to necessary and often complicated questions during the discovery process. Let us show you how!
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