For the current study, cited by the Association for Psychological Science, researchers led by Laura Fruhen at the University of Western Australia recruited about 1,500 people to look at 100 photos of male and female faces.
Participants were asked to indicate how much they would pay the person in the photograph for the position of either retail manager or head of retail operations — the latter is a more senior position. For the position of retail manager, the pay range was about $36,000 to $43,655 per year; for that of head of retail operations, the range was about $125,000 to $134,000.
In an earlier experiment, another group of raters had evaluated the photos for attractiveness, dominance, and trustworthiness.
When the researchers analyzed all the findings, they saw that attractiveness mattered more for candidates for the retail manager position. Specifically, attractive candidates were awarded an additional $362.
Among candidates for the head of retail operations job, trustworthiness and dominance mattered more. Trustworthy-looking candidates were awarded about $419 more, while dominant-looking candidates received about $355 more.
In general, studies have found that people who look highly dominant tend to look less trustworthy. But the researchers told Business Insider that these traits independently predicted pay premiums. In other words, if you look highly dominant, you could get paid more, and if you look highly trustworthy, you could get paid more, too.
The biggest premium was given to male candidates who looked trustworthy. They received about $459 more.
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