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Transferring Technology from the University to the Market
« on: February 24, 2018, 06:55:57 PM »
Transferring Technology from the University to the Market: DOST-MIMAROPA Spearheads Management of Technology/Commercialization Training for Researchers

By Athena Colline L. Verdey, Jury C. Tabarangao, Rhoda Lyn H. Ramos, Ma Josefina P. Abilay

To rev up technology transfer and promote adoption of emerging technologies to end-users, the Department of Science and Technology- MIMAROPA (DOST-MIMAROPA) in partnership with Hanyang University (HYU) of Seoul, South Korea launched the Management of Technology/ Commercialization (K-MOT) Training-Workshop for the researchers of the six State Universities and Colleges (SUCs) in MIMAROPA region.

DOST-MIMAROPA initiated the collaboration with experts on innovation and technology management from Hanyang University to encourage researchers from the different SUCs to shift from their traditional role as producers of research to agents of technology transfer and commercialization. A total of 29 faculty-researchers from MIMAROPA SUCs and representatives from CHED and DOST-MIMAROPA participated in the four-day workshop which was held last January 8-11, 2018 in Palawan State University Hostel, Puerto Princesa City, Palawan.

In her opening remarks, DOST-MIMAROPA Regional Director Dr. Ma. Josefina P. Abilay emphasized how technology transfer has been viewed as engine of economic growth and stated the importance of pushing academic discoveries into the marketplace for the benefit of the society. “This training

-workshop is conducted to empower our researchers especially those coming from the state universities and colleges in MIMAROPA to step out of their comfort zones and not focus on R&D alone, but develop an entrepreneurial mindset which will link them to the industry… we will teach the SUCs how they can better package their technology and attract possible investors who may be willing to bankroll the technologies into the commercialization route. This way, researchers will be able to extend the fruits of R&D to all sectors of the society and contribute to the region’s, or on a larger scale, the country’s industrial and economic development”. She also said that this training-workshop is just one of the myriad of opportunities and collaborations with the university geared towards the development of the R&D sector in the region.

The training-workshop aims to hone the entrepreneurial capacity and different skills set needed by researchers to create a viable commercialization strategy that will help them convince the market to embrace such emerging technologies for its potential to create and offer radically new products, improve services, and increase productivity and/or profit. Dr. Gyunghyun Choi, Dean of the Graduate School of Technology and Innovation Management of HYU and an expert in technology strategy led the workshop. He was joined by his colleagues and fellow professors– Dr. Jieun Kim, professional in technology design for innovation, including design measure, design thinking, and service design; Dr. Gyu Hyun Kwon, proficient in cognitive engineering and entrepreneurship; Dr. Jae Young Choi, an expert econometric modeling and empirical studies regarding IT Industry & R&D management; Dr. Daemyeong Cho, a specialist in technology valuation and transfer, market analysis for technology and technology commercialization; and Dr. Taehyun Jung, adept in innovation strategy, theory of technological innovation, intellectual property rights, and strategic management. Dr. Choi shared various strategies and methodologies in identifying and exploiting market opportunities for the SUCs’ existing and new technologies.

Other topics covered were: basic concepts and processes on technology commercialization; leading practices and policy in tech commercialization; technology and market opportunities & ideation; developing technology business concept and business plan; technology marketing; and monetary value in the technology-based business.

The participants were also given the chance to share their R&D outputs to the Korean experts and accomplish a business model canvass of their respective technologies presented. HYU experts provided feedback to the participants to enhance the said business model canvass.

This training-workshop was materialized following the signing of the Memorandum of Understanding (MOU) by and among Hanyang University, DOST-MIMAROPA, and the six MIMAROPA SUCs at Hanyang University in Seoul, South Korea last December 19, 2017.

(DOST-MIMAROPA, S&T Media Service)

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