i will have my own havaianas store in tagbilaran.
Happy feet
http://www.bohol.ph/article166.htm
A man’s journey begins with wonderful steps.
Years ago, I would berate my friends of buying expensive slippers to the tune of P2,000+ one pair. I wondered why they have to spend that amount for simple slippers they could buy outside the mall. I called them "tsinelas" ka level sa Spartan and Islander.
My friends’ fetishes are the Havaianas (pronounced ah-vai-YAH-nas) products. They came in different colors (sometimes neon, sometimes metallic), patterns , themes, prints, etc. They wear it not only in the house, but also going to the malls, for gimmicks, to parties and even to the office.
Incidentally, I forgot to bring my own slippers when we went to Panglao for an event. The good thing was my friend had an extra Havaianas... and when I put them on, it felt different from my ordinary slipper.
Friend showing Havaianas
Is it I’m wearing an expensive tsinelas? Or, the colorful appeal? No—it was the comfort, the thick rubber concoction perfectly fit the curves of my feet. It preserves the foot’s natural design and role.
Readings brought me to the world of Havaianas. It’s the most popular flip-flops in the world. Luminaries, dignitaries, celebrities, fashionistas and 3G icons wear it. People branded it as "slippers" of the "who’s who," and "elite."
Did you know that the Zori (a Japanese style sandal) was the inspiration for the creation of the Havaianas sandal in 1962? The name Havaianas, Portuguese for Hawaiians, was a tribute to America's glamorous holiday destination. The addictive nature of these flip-flops is largely due to a 42-year old secret rubber formula, which makes them butter-soft, bouncy, flexible and durable.
The idea for the new sandal was so simple that its success spread like wildfire. In less than a year, São Paulo Alpargatas was making five pairs of Havaianas every second; which adds up to 125 million pairs per year. Since their launch, 2.2 billion pairs of Havaianas sandals have been produced and sold throughout the world. If the sandals were laid end to end, they would go around the world 50 times.
In Brazil, Havaianas are beloved and worn by all personalities from the average citizen to dignitaries and celebrities. Since being introduced to the United States three years ago, Havaianas have created an unprecedented cult following.
Now referred to as the "best rubber sandal in the world," Havaianas can be seen gracing the pages of the hottest fashion and sport magazines, strutting down the runways at New York Fashion Week and featured at red carpet events.
Stylish Americans, including top athletes, rock stars and celebrities demanded the butter-soft comfort of these inexpensive flip flops, making Havaianas available at the most chic retailers and surf boutiques nationwide.
Havaianas
Lately, a friend gave me his worn-out Havaianas (after many attempts to persuade him give his slippers for free). And that started, for me, the tale of a thousand wonderful steps. My Havaianas represented my freedom, my wellness, positive outlook in life and more so, the celebration of being myself—I use to go out wearing shorts with my cowboy hat as added apparel ...and my Havaianas.
This 100% rubber concoction makes Havaianas ultra-comfortable and highly durable. Havaianas are available for men, women and children in the yummiest colors and the most fashionable designs. They also come in classic styles that outlast any trend.
The core philosophy behind every Havaianas product is comfort and fashion.
This is not a paid advertisement. I just love to share the comfort and fashion of Havaianas.
Fast-forward Everyone needs a pair of classic foam flip-flops. They're the ultimate 'do anything' shoe, but since you wear them so much, they wear out quickly. A classic person will know the only flip-flops to be seen in this year are Havaianas, the classic, comfy Brazillian designs. But where to buy it in Bohol?
Yesterday, the Havaianas Pop-up Shop has stormed island City Mall (ICM). The Havaianas Pop-up Shop is only until today (9am-pm at the 2nd floor near Chowking).
This making Havaianas brand of cool available in places outside of the provincial city where a refreshing fashion culture is emerging. The plan is for kiosk to pop-up for a limited time, allowing locals to enjoy a brief but intensive shopping experience, pack-up and pop-up in different place. Style savvy individuals are able to shop, try out and indulge the distinct Havaianas retail experience without having to cross the metropolis.
The concept connects with what our consumers want—the answer to their demand for fashion options combined with the element of surprise, exclusivity and buzz," says Terry S.A. Managing Director for Marketing Anne Gonzales.
Havaianas is always associated with the class A and B because people think it’s expensive. People who think Havaianas products are expensive have not tried it. It’s about comfort and fashion and not the price.
Leanne Florendo and Aimil Sarmiento of A.L. Amizade Marketing, Inc., the exclusive sub-distributor of Havaianas for Cebu, Bohol, Oriental Negros and Leyte have witnessed how Boholanos love Havaianas.
"We are happy Bohol has welcomed Havaianas," Florenda said with a warm smile.
"There are many people who are wearing Havaianas. In Brazil, everyone wears it. The President wears it and even the workers wear it... Havaianas is a social equalizer," Florendo said.
Every year they changed our catalog, revealed Florendo, so people have the freedom to select what they like.
They are also aware of some imitations in the market, yet Florendo said, "we are really against imitation because we value creativity and intellectual property."
She advised to buy Havaianas in duly authorized dealers.
"It’s not comfortable and they could not get the real thing and the durability of the products," she added.
There are different kinds of Havaianas to choose: Brasil, Flash, Hibisco, Flowers, High, Joy, Kids, Surf, Top, Cartunistas, Small Flowers, World Cup, Slim, Style, Estampadas, Baby, Stripes, Sunny, Surf, Tradicional, Boy, Girl, Socks, Ip?, Alamoana, Camuflada, Metallic, and the limited edition of the Filipinas (Limited Edition sporting the Philippine flag on strap).
The Havaianas are seriously the best flip-flops you can get and you won’t want to take them off your feet.
Trust me I know!
Havaianas cost
The price range for Havaianas ranges from 400 to 700 Pesos for the children’s line and 600 to 1,400 Pesos for the adult collection. Special collections may also be available at a higher retail value. It is guaranteed that the retail price for Havaianas is the same in all authorized outlets.
Where to buy
In Bohol, Havaianas is available exclusively at Panglao island Nature Resort.
In Cebu, Havaianas is available at Rustans, Ground Floor Ayala, What A Girl Want, What a Girl Wants for her Man, 2f Ayala, July Boutique, Fine Living, 2F Mango Square Mall, Republik, Ground Floor BTC, Chocolate Clothing Company, @F BTC, Rustans, Shangri-la Mactan, Plantation Bay, Dive Shop, Maribago Bluewaters and Gift Shop.
In Dumaguete, you may check Hayahay Tiange and Handpicked Boutique.
In Tacloban, check out 7R Store.
For further information, you may email
[email protected]. For provincial outlets and Manila stores, please visit
www.havainasphilippines.com.
Leo holding Havaianas
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