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Ambush Marketing: World Cup Scandal
« on: June 17, 2010, 08:54:42 AM »
Two Dutch women have appeared in court in South Africa over an alleged "ambush marketing" stunt at a World Cup match. They were released on bail.

More than 30 women were ejected from the Johannesburg stadium on Monday during the match between Denmark and the Netherlands.

They were accused by Fifa of breaking strict rules on World Cup marketing.

They had all been wearing identical mini-dresses in Dutch orange, sold as part of a gift pack by a Dutch brewery. - BBC

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