ExxonMobil and American IdolIn late April 2007, American Idol held its first "Idol Gives Back" a special fundraiser lasting two days and focused on fighting extreme poverty in the U.S. and Africa. Not only did the event generate over $75 million in proceeds, it also raised a great deal of awareness among the American public of the challenges impoverished communities face.
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Topic: News: ExxonMobil and American Idol (Read 422 times)