8. Miss Russian ArmyWhat could the Russian Army do to get good publicity and to recruit more men? The Russian Defense Ministry decided to throw a beauty contest. So in June 2005, nineteen female soldiers and sailors participated in the competition (entitled Beauties in Shoulder Straps), which was broadcast on live television. The event included the soldiers walking down the catwalk in uniform and singing songs while accompanied by guitarists (a memorable lyric included the phrases, "Since we're soldiers, our first concern is automatic weapons; boys come second"). Other events, shown on film, saw the contestants competing in drills, crawling in combat uniform, entering tanks, and running with automatic weapons. The jury ultimately gave the title to Lieutenant Ksenya Agarkova, an engineer with Russia's Northern Fleet. Unfortunately, bikinis were not allowed.
7. Ms Senior SweetheartMs Senior Sweetheart is a national pageant for lovely ladies over age 58 and is held every year in Fall River, Massachusetts. Intended to show the public that senior ladies still have lots of pep in their step, contestants compete in talent, interviews, and an evening gown presentation. The pageant was started in 1978 as a Lions’ Club fund raiser and has been a national competition ever since.
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