SANTA FE, N.M. (PRWEB) APRIL 03, 2020
In the midst of challenges presented by the Covid-19 pandemic, Final, a small female-led company sought a relevant, mission-based solution to declining sales. The team found hope for the future as they launched a new product called FinalWipe—a multipurpose reusable wipe made from soft, highly absorbent, antimicrobial material.
At a time when sanitation and limited resources are a concern, Final was inspired to find a solution for the future. The team decided it was the right moment to pivot and find a way to make a difference.
Final launched FinalWipe on Kickstarter on March 31 and gained immediate traction. The project was fully funded, at $50,000, in less than eight hours. It went on to raise an additional $30,000, for a total of $80,000, by the end of the first day.
“As we watched this global crisis unfold, I turned to my team to find a solution that would resonate with the community and also stay true to our mission as a company, ” said Emma Rose Cohen, CEO and Founder of Final. “FinalWipe is a product that was born in response to current issues and will have a place in the sustainable world for years to come.”
Final has several additional products slated for release in 2020.
About Final:
The Final Co. LLC, DBA Final, launched FinalStraw, the world’s first reusable, collapsible straw, on Kickstarter in 2018. Final is on a mission to create reusable, responsibly made products that reduce the need for single-use products, empower individuals to change their buying habits, and raise awareness about the impacts of our everyday decisions.
2020 The Final Co. LLC. All rights reserved. Final’s products and all Final logos, trademarks, and images are the property of The Final Co. LLC.
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