By Jeff De CagnaMany people argue that innovation is essential, but no one says it is easy. In fact, innovation is
quite dificult. There should be no illusions about this reality. Organizations must generate a large
number of ideas from which they can isolate a comparatively smaller number of concepts for
further exploration. From among these promising possibilities, only a handful of opportunities
with genuine potential will emerge as appropriate for resource investments, and perhaps only
one or two of those ideas will make a signiicant impact on an organization’s long-term fortunes.
Innovation always involves some element of risk along with the constant prospect of individual,
collective and organizational failure. Innovation creates deep concerns for human beings who fear
the negative impact of unintended consequences on their professional or personal lives. And yet,
the only way to truly make innovation work both today and in the years ahead is to engage the whole
organization in the effort, i.e., everyone has a role to play in the work of innovation. It is the most
democratic form of organizational shift, a collaborative endeavor from which no one needs to be or
should be excluded. Indeed, organizations should seek to capitalize on every available brain cell
in the quest to create a more vibrant future.
Linkback:
https://tubagbohol.mikeligalig.com/index.php?topic=7553.0
