Dr Luisa Dillner
The Guardian
At the risk of sexual stereotyping, women may still make more of an effort when they go out, and hence seem better-looking. However, evolutionary psychologists think there's some evidence that there really are more beautiful women than gorgeous-looking men in the world. This fits with the Trivers-Willard hypothesis that says parents who have any inheritable trait that is good for a particular sex will have more children of that sex. So tall, strong fathers would have more sons because hunter-gatherers do better if they are bigger. Women who are young, not too tall, with symmetrical facial features and normal body weight (women forever get it wrong about men wanting size zero girlfriends) are more likely to have girls because these factors are associated with fertility. In short, men like women to have above average looks but to be average in other areas. Women (and I am just repeating the evidence) go for looks in the short-term, and money - as well as good communication skills and a sense of humour - in the long-term.
In a study of 3,000 Americans by Dr Satoshi Kanazawa from the London School of Economics, a researcher rated the attractiveness of parents on a five-point scale. He found that parents rated 'very attractive' were 26% less likely to have a son, having taken into account other factors such as education and number of sexual partners. What this means, of course, is that if better-looking people have more daughters than sons, women will continue to get better-looking while men, well, won't.
This study has limitations but until there is evidence to the contrary, you can assume your hunch is right. Meanwhile, other studies show that if you like someone's personality, you'll rate them better looking. So try that.
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