
By Tom Geoghegan BBC News Magazine
Christina Hendricks, who plays sassy secretary Joan Harris in television drama Mad Men, has been identified as the
woman with a body others should healthily aspire to. But how realistic is it for women to look like her ?
She's the unlikely star of Mad Men, the foxy secretary who sashays through the offices of advertising agency Sterling Cooper as if she runs it.
And if it was today, and not the 1960s, then maybe she would.
Her hips are probably the most hypnotic on television, and now Christina Hendricks, who plays Joan Harris (nee Holloway), and is reportedly a size 14, has had her
body officially endorsed by the British government.
"Christina Hendricks is absolutely fabulous," says Equalities Minister Lynne Featherstone, who held up Hendricks' outline as an ideal shape for women.
Highlighting the "overexposure" of skinny models and the impact they have on body image among young people, Ms Featherstone went on: "We need more of these role models. There is such a sensation when there is a curvy role model. It shouldn't be so unusual."
So what makes Hendricks' figure distinctive, and how attainable is it?
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