Driver Distraction Study from The University Of Michigan Transportation Research Institute and Toyota Shows Significant Correlation Between Parent and Teen Distractions
TORRANCE, Calif., Nov. 27, 2012 – Toyota Motor Sales, U.S.A., Inc. (TMS), today announced preliminary findings from a major, national study of teen drivers (ages 16 to 18) and parents of teen drivers conducted jointly with the University of Michigan Transportation Research Institute (UMTRI). The Study shows a significant correlation between parent and teen behaviors behind the wheel, suggesting parents can play an influential role in modeling risky behavior on the road. The UMTRI/Toyota Teen Driver Distraction Study, the largest scientific survey of its kind, also found that texting while driving remains commonplace among teens, despite ongoing, nationwide efforts to educate drivers on the significant risks associated with these behaviors.
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