Author Topic: Increasing Tourist Arrivals in the Philippines  (Read 920 times)

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Increasing Tourist Arrivals in the Philippines
« on: July 07, 2007, 06:54:17 AM »
source: <a href="http://www.pinoypress.net>Pinoypress.net[/url]

The Foreign Chambers of the Philippines warmly welcome the increasing tourist arrivals in the Philippines, which in 2006 grew at an annual rate of 14% (twice the regional average). If fast growth continues, we believe the government’s target of five million visitors by 2010 is achievable.


Premium hotels are crowded, and the Department of Tourism estimates 3,000 tourist-quality rooms need to be added in 2007 and larger numbers in future years. Every 1,000 tourist-quality rooms represent more than US$1 billion in new investment. Spending by an average tourist during one trip can support one job for an average Filipino worker for one year. Thus doubling foreign tourist arrivals could also double total direct and indirect jobs created by foreign tourism to nearly 7 million. The potential for tourism to create investment and jobs and add to the GDP growth rate of the country is enormous.

In addition, as the Philippine economy grows, more foreign businessmen are arriving to trade and invest and more Filipinos living and working overseas are returning on visits and many are purchasing real estate. They also stimulate the growth of sunrise industries like medical tourism and retirement that are prioritized by the government.

Since most foreign visitors arrive in the Philippines by air, their first and last impressions of the country are usually created by their experience at airports. Airline travel has become less convenient for travelers around the globe because of security threats, but in the Philippines we have particular concerns about the inefficiencies of several major airports to handle the expected growth of international and domestic air traffic.

A Turnoff for Visitors Arriving in Manila


Already, there are peak periods when the three operating terminals at Ninoy Aquino International Airport (NAIA) are extremely crowded, creating negative impressions for travelers who are used to the modern, efficient facilities built in most Asian cities over the last decade. Examples include Bangkok, Beijing, Guangzhou, Hanoi, Hong Kong, Incheon, Jakarta, Kuala Lumpur, Nagoya, Narita, Osaka, Shanghai, Singapore and Xiamen. The Philippines had aspired to be among these, but NAIA’s new international terminal remains empty and its new domestic Terminal 2 facility only benefits passengers using Philippine Airlines. Fifty-three percent of the total domestic and international passenger throughput using NAIA in 2006 passed through terminals that should have been replaced long ago.

Serious Challenges at NAIA

NAIA faces challenges similar to many old airports in Asian capitals whose populations have grown rapidly in recent decades. Runway restrictions limit its capacity to handle flights (now allowed to land 22 hours each day from 4 am to 2 am). NAIA handled nearly 10 million international passengers in 2006 and 2.8 million international passengers in the first quarter of 2007, a 12 percent increase over the same period in 2006. All three of NAIA’s operating terminals are today utilized beyond original design capacity (see charts 1 and 2). The old domestic terminal handled 3 million passengers in 2006, above its design capacity of 2.5 million passengers. Similar situations exist at NAIA Terminal 1 (the old international terminal) and NAIA Terminal 2 (the new domestic terminal). (read more at pinoypress.net)



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